Website metrics and reporting
Know exactly what your website is doing for you
Most small business owners have a website but no clear picture of what it is achieving. Expressive Portal is our own reporting platform, built to show you your visitors, enquiries and sales in plain English, all in one place.
No confusing dashboards and no jargon. You see where your traffic comes from, which pages and keywords bring people in, and which visitors go on to get in touch or buy. We set it up, host it and explain what the numbers mean.
📈Traffic, enquiries and sales in one view
🔍Google rankings and SEO health tracked
📍Live visitor map and conversion tracking
⚡Hosted and managed - nothing to install
Want to see what your website is really doing?
Get in touch and we will show you Expressive Portal with your own website’s data, and explain what the numbers mean for your business.
You can also visit the Expressive Portal website to see the features and plans.
Expressive Portal
Your website results, made simple
01
Everything in one simple portal
Instead of logging in to several tools, you get one clear view of how your website is performing:
- Sessions, impressions, click-through rate and search position
- Month-by-month trends with clear up and down indicators
- Quick Compare to set any two months side by side
- Your project progress, messages and invoices alongside the results
It is built for business owners who want clear answers, not a wall of charts.
02
See how you rank on Google
Connected to Google Search Console, the portal shows the real search terms that bring people to your site.
- Keyword positions and movement over time
- Which pages are winning and which need work
- Page 1 wins highlighted as they happen
- Competitor tracking so you can see how you compare
03
Know which visitors become customers
Traffic is only half the story. The portal links visitors to the enquiries and orders they go on to make.
- Form enquiries and WooCommerce orders alongside your traffic
- UTM attribution, so you know what brought each one in
- Abandoned baskets and unfinished forms spotted
- First-party tracking through our Portal Companion plugin
04
A live map of your visitors
See where your visitors are coming from as it happens, with those who went on to convert marked on the map and in the visitor list.
It is a quick, honest way to see whether your marketing is reaching the right people, locally or further afield.
05
Technical SEO and site health
An automated health score gives your site an A to F grade, with a breakdown by category and a month-by-month history.
- Built-in site crawler tracking open technical issues
- Severity levels and fix notes for each issue
- PageSpeed monitoring so slow pages do not go unnoticed
06
Clear monthly summaries and next steps
Each month you get a plain-English summary of what happened and what to do next, with an AI-assisted action plan that we review before it reaches you.
Plans start from £40 per month with no setup fees and no long-term contracts. See the full details on the Expressive Portal website.