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Exterior Signage

Design, production and fitting of exterior signage for The Sweet Smile dental clinic in Bromsgrove

Client:The Sweet Smile

Design Visuals

The Sweet Smile bromsgrove design 2
The Sweet Smile bromsgrove design
The Sweet Smile bromsgrove design

Turning an Old Sweet Shop into a Modern Dental Practice

Transforming a former confectionery shop into a contemporary dental clinic presented an interesting creative challenge. The signage needed to help redefine the space — moving it away from its nostalgic roots without losing its charm. Our approach was to create something bright, fresh, and professional, helping to establish immediate credibility while retaining a friendly, approachable feel.

We began by surveying the site to determine the best positioning and scale for the signage. The building’s traditional frontage provided a perfect canvas for a clean and modern fascia, and careful attention was given to colour balance and contrast to ensure the practice name stood out clearly from the road.

Designed, Produced and Fitted by Expressive Design & Uk Sign Fit

Once the design was approved, our production team brought the concept to life using high-quality materials chosen for durability and precision finish. The main fascia panel was fabricated using robust, weather-resistant materials, complemented by crisp vinyl lettering and subtle dimensional detailing that gives the signage a polished, high-end appearance.

Installation was carried out by our experienced fitting team, ensuring a perfect finish and long-lasting result. Every element — from alignment and fixings through to final cleaning and presentation — was handled with care and attention to detail. The result is signage that not only enhances the exterior of the building but also builds confidence and recognition for the practice.

Fitted Signage

A Bright New Identity for Bromsgrove’s Local Dentist

The completed signage has transformed the exterior of Sweet Smile Dental Practice, providing a smart, professional first impression for patients and passers-by alike. The clean design and high visibility make it easy to locate, while the overall aesthetic helps reinforce the welcoming and caring atmosphere that the dental team are known for.

At Expressive Design, we take pride in helping local businesses across the Midlands create signage that works — from design and production to professional fitting. Sweet Smile Dental Practice is a great example of how the right signage can reshape a space and communicate a brand’s personality from the moment people arrive.