Nectere Logo Design & Brand Identity Birmingham
About Nectere and Their Business Model
Nectere operated a unique business model within the UK office products and supplies sector, providing independent dealers with the infrastructure, resources, and support usually reserved for much larger organisations. Acting as a central hub, Nectere handled core functions such as purchasing, invoicing, marketing, and supplier negotiations, allowing partner dealers to focus on customer service and growth. This collaborative approach enabled smaller businesses to compete more effectively in a competitive marketplace, benefitting from shared systems, economies of scale, and a strong collective brand identity.
Creative Logo Design for a Forward-Thinking Brand
We were commissioned to create a complete visual identity for Nectere, capturing the brand’s innovative and collaborative ethos. At the heart of this was a distinctive logo design—a modern, angular logotype set on a dynamic diagonal, paired with a subtle red sphere that symbolises connectivity and forward momentum. This emblem not only communicates professionalism but also reflects the company’s role as a connector within its industry.
Developing a Cohesive Brand Identity System
Our design process extended beyond the logo to a comprehensive brand identity system. We defined a colour palette that balanced corporate professionalism with a warm, approachable tone, alongside carefully chosen typography for clarity and versatility. The brand guidelines we developed ensured that every visual touchpoint—whether digital, print, or physical—would feel cohesive and unmistakably “Nectere.”
High-Impact Vehicle Graphics Design
To translate the brand into a mobile presence, we created striking vehicle graphics that maintained visual consistency while ensuring maximum visibility. The diagonal motif and clean layouts created a sense of movement, while the strategic placement of the logo maximised brand recognition on the road. Each vehicle became a moving statement of the company’s professionalism and reach.
Office Stationery and Catalogue Design and Artwork
Nectere’s brand presence also needed to be strong within their day-to-day business materials. We designed and produced a series of office stationery catalogues that blended functional layout design with consistent brand elements. From product listings to promotional spreads, every page carried the same visual language—clean, modern, and easy to navigate. We also applied the brand identity to stationery items such as letterheads and business cards, ensuring a polished and professional look across all customer interactions.
Why This Branding Project Stands Out
Our work with Nectere shows how consistent, thoughtful design can strengthen a brand’s presence across every platform. The identity system is adaptable, scalable, and memorable—helping Nectere project credibility and unity whether in print, on the road, or online.
Professional Logo Design in Birmingham for All Sectors
This project is just one example of how we help businesses in Birmingham and beyond bring their vision to life through strategic logo design, brand identity development, and consistent application across all media. Whether you need a complete rebrand or a single design project, our approach ensures your brand makes a lasting impression.